All new Maruti Suzuki Dzire drives to the fastest 1-lakh sales milestone 

New Delhi, October 17, 2017: : All-new Maruti Suzuki  Dzire has achieved the fastest 1-lakh sales Milestone. A distinctive feat in the Indian automobile industry. The third generation Dzire, launched in May 2017, has surpassed the 1-lakh sales milestone in just five and half months.

All new Maruti Suzuki Dzire
All new Maruti Suzuki Dzire

Expressing gratitude to customers for making Dzire the most successful entry sedan. Mr. R S Kalsi, Senior Executive Director (Marketing and Sales) at Maruti Suzuki India said: “Indeed, the Dzire has brought an unprecedented disruption in the automobile market. The new Dzire takes the brand to a whole new level. An authentic sedan designed for the young, aspirational and indulgence seeking Indian customer.

Built afresh on the HEARTECT platform, the all-New Dzire continues to fulfil the growing aspirations of young and prosperous India. Committed to redefine the market. And brand Dzire has not only expanded our share in the entry sedan segment but also expanded the industry size.”

The top three reasons attributed to the success of the new Dzire

  1. The authentic sedan style and looks
  2. The reliable and efficient Maruti Suzuki brand name
  3. And exciting new features in the car like the SmartPlay infotainment system with Android Auto, Apple CarPlay. And Mirror-link technology and the Auto Gear Shift.
 Maruti Suzuki Dzire Interior
Maruti Suzuki Dzire Interior

Some Interesting facts about All new Maruti Suzuki Dzire

  • Nearly half of the new Dzire customers have chosen the sedan as their first car purchase. This shows a mindset shift of the Indian customers who is now opting for a sedan as their first car.
  • Also Maruti Suzuki customers have also appreciated the Auto Gear Shift (AGS) technology. Furthermore nearly 17% of Dzire customers have opted for AGS variant during April-September 2017.
  • And the AGS technology is now available on six options starting V trim up to Z and Z+ in Petrol and Diesel fuel variants.
  • The diesel variant of Dzire delivers best in industry fuel economy in passenger cars at 28.4 kmpl. Petrol fuel efficiency is 22.0 kmpl, making it the best in segment.
  • Dzire has won the prestigious Good Design Awards 2017, hosted by the Japan Institute of Design Promotion in Japan.

read more about Maruti suzuki

Leave a Reply

Your email address will not be published. Required fields are marked *

Enjoy this blog? Please spread the word :)